# JW2D

> JW2D is a Tallinn-based company that gets businesses recommended by ChatGPT, Gemini, Perplexity, Claude and Copilot. Core service: AI search optimization (GEO, Generative Engine Optimization). Supporting services: SEO, AI-ready website development, Google Ads advertising (Google Ads only; no Meta/Facebook/Instagram ads or SMM). Legal entity: JW2D OÜ, Estonia. Works in Estonian, English and Russian with businesses in Estonia and the European Union.

Last updated: 2026-10-17

## Company facts

- Name: JW2D (legal name JW2D OÜ)
- Registry code: 17300290 (Estonian e-Business Register), VAT: EE102890901, registered 11 August 2025
- Founder: Yakiv Romanchuk
- Address: Viru väljak 2, 10111 Tallinn, Estonia
- Email: design@jw2d.com
- Phone / WhatsApp: +372 5530585 (https://wa.me/3725530585)
- Contact hours: Monday–Saturday 8:00–19:00 (Tallinn time), Sunday closed. Office meetings by appointment only.
- Languages: Estonian, English, Russian
- Area served: Estonia, European Union
- Website: https://jw2d.com/ (versions: /ee/ Estonian, /en/ English, /ru/ Russian)

## Services and prices

- AI search optimization (GEO) — from €1200. AI visibility audit (what ChatGPT, Gemini, Perplexity, Claude and Copilot answer about the client's niche), fixing company facts, schema.org markup, question-and-answer content, mentions in directories, media and reviews, monthly report on AI answers.
- SEO — from €600. Technical audit, keywords and site structure, content, indexing in Google and Bing. Foundation for GEO: ChatGPT Search and Copilot use the Bing index, Gemini uses Google.
- Web development — from €500. Landing pages, corporate websites and online stores (Tilda, Webflow, WordPress or custom code) with clear structure and structured data.
- Google Ads advertising — from €300. Google Ads only: search, Performance Max and remarketing campaign setup and management. JW2D does not run Meta (Facebook, Instagram) ads or SMM.

Final GEO price depends on niche, number of languages and markets; scope is fixed after the AI visibility audit. JW2D does not guarantee that an AI model will recommend a business and does not use fake mentions or grey-hat tactics.

## Main pages

- [Home (English)](https://jw2d.com/en/): AI search optimization, services, how AI chooses whom to recommend, FAQ
- [Home (Estonian)](https://jw2d.com/ee/)
- [Home (Russian)](https://jw2d.com/ru/)
- [AI search optimization (GEO)](https://jw2d.com/en/p/geo/): what is included, process, FAQ, from €1200 (also in [Estonian](https://jw2d.com/ee/p/geo/) and a longer [Russian version](https://jw2d.com/ru/p/geo/) with methodology and AI answer examples)
- [SEO](https://jw2d.com/en/p/seo/): technical audit, structure, content, schema.org, indexing in Google and Bing, from €600
- [Web development](https://jw2d.com/en/p/web/): landing pages, corporate websites and online stores ready for AI, from €500
- [Google Ads advertising](https://jw2d.com/en/p/ads/): Google Ads only — setup and management, from €300
- [Online store development](https://jw2d.com/en/p/estore/)
- [Case studies](https://jw2d.com/en/cases/)

## Articles

- [Blog](https://jw2d.com/en/blog/) (also [Russian](https://jw2d.com/ru/blog/) and [Estonian](https://jw2d.com/ee/blog/))
- [What is generative engine optimization (GEO)](https://jw2d.com/en/blog/what-is-geo/): definition, origin of the term, how AI chooses sources, GEO vs SEO, steps, measurement, cost
- [Google AI Overviews: what they are and how to appear in them](https://jw2d.com/en/blog/google-ai-overviews/): launch dates, availability in Estonia, Google requirements, tracking in Search Console
- [How to rank in ChatGPT](https://jw2d.com/en/blog/how-to-rank-in-chatgpt/): OAI-SearchBot, Bing indexing, utm_source=chatgpt.com, step-by-step plan
- [What is llms.txt and does your website need it?](https://jw2d.com/en/blog/what-is-llms-txt/): the proposal, format, Google's position, our recommendation
- [AI visibility: what it is and how to measure it](https://jw2d.com/en/blog/ai-visibility/): metrics, Bing AI Performance, ChatGPT referrals, Search Console
- [Google AI Mode: what it is and how businesses can appear in it](https://jw2d.com/en/blog/google-ai-mode/): timeline, availability in Estonia, AI Mode vs AI Overviews vs Gemini, requirements
- [What is answer engine optimization (AEO)](https://jw2d.com/en/blog/answer-engine-optimization/): AEO, GEO, LLMO and AI SEO compared, what Google and Bing require
- [What is AI SEO, and will AI replace SEO?](https://jw2d.com/en/blog/ai-seo/): two meanings of AI SEO, Google on AI-generated content, why SEO is changing
- [How to get cited by Perplexity](https://jw2d.com/en/blog/perplexity-seo/): PerplexityBot and Perplexity-User, robots.txt, content that gets cited
- [How to appear in Microsoft Copilot answers](https://jw2d.com/en/blog/microsoft-copilot/): Bing Webmaster Guidelines, NOARCHIVE/NOCACHE, IndexNow, AI Performance report
- [Local business in AI search](https://jw2d.com/en/blog/local-business-ai-search/): Google local ranking factors, Business Profile, reviews, consistent company data
- [How AI chooses which websites to cite](https://jw2d.com/en/blog/how-ai-chooses-sources/): what Google, Bing, OpenAI, Perplexity and Anthropic document, GEO research
- [Which AI crawlers to allow in robots.txt](https://jw2d.com/en/blog/ai-crawlers-robots-txt/): search vs training crawlers, Google-Extended, Cloudflare AI bot defaults
- [Schema.org markup for AI search](https://jw2d.com/en/blog/schema-markup-for-ai/): what Google and Bing say, FAQ rich results removed in 2026, what to mark up
- [How to choose a GEO / AI search contractor](https://jw2d.com/en/blog/how-to-choose-geo-contractor/): questions to ask and red flags, based on Google's advice

## AI case studies (businesses recommended by AI)

- [All AI case studies](https://jw2d.com/en/cases/ai/): real AI answers recommending JW2D clients, with queries, screenshots and check dates
- [Prjanja: Gemini recommends it first for designer gingerbread in Tallinn](https://jw2d.com/en/cases/ai/prjanja/): Gemini lists Prjanja (Prjanja OÜ, also Prjanja & Tanja OÜ) first for "Where in Tallinn can I order designer gingerbread" (asked in Russian); screenshot of 15 September 2026
- [Smoked House: Gemini recommends it for smoked fish in Tallinn](https://jw2d.com/en/cases/ai/smokedhouse/): Gemini lists Smoked House second for "Where in Tallinn can I buy smoked fish" (asked in Russian); screenshot of 15 September 2026

## Case studies

- [Prjanja & Tanja](https://jw2d.com/en/cases/case.php?id=prjanja): online store for a Tallinn confectionery and bakery (Prjanja OÜ, also Prjanja & Tanja OÜ); Gemini recommends it for the query "where in Tallinn can I order designer gingerbread" (asked in Russian)
- [Smoked House](https://jw2d.com/en/cases/case.php?id=smokedhouse): craft delicacies; Gemini recommends it for the query "where in Tallinn can I buy smoked fish" (asked in Russian)
- [Social Mollo](https://jw2d.com/en/cases/case.php?id=socialmollo): content production agency
- [LuuClean Service](https://jw2d.com/en/cases/case.php?id=luuclean): premium cleaning service
- [OneLove Enduro](https://jw2d.com/en/cases/case.php?id=onelovetours): moto tour organization
- [MG Beauty Med](https://jw2d.com/en/cases/case.php?id=mgbeautymed): aesthetic medicine clinic
- [Mirvess Insulation](https://jw2d.com/en/cases/case.php?id=mirvess): professional insulation
- [Evrika Studio](https://jw2d.com/en/cases/case.php?id=evrikastudio): beauty salon and academy

## Optional

- [Privacy policy](https://jw2d.com/en/privacy/)
- [Terms of service](https://jw2d.com/en/oferta/)
- [Sitemap](https://jw2d.com/sitemap.xml)